AD LIBITUM
STUDY OF A DANCER
A new story will be presented on the occasion of the re-launch of our AD LIBITUM perfume. The name Ad Libitum, which can be roughly translated as "as you please” or "as you want” is a symbol of free improvisation within the world of art. A moment of freedom within an artistic scheme when the performer expresses himself in his very own way describing a part of the predefined lecture he of course in total agrees with.
The new pictorial composition is built at the moment of "Ad Lib". In this creative collaboration of photographer Jan Grombiřík and filmmaker Anežka Horová a study was born capturing the current AD LIBITUM fragrance vision within the elaborate movements of Fraser Roach.
AD LIBITUM BY JAN GROMBIŘÍK
In 2020, Pigmentarium Pagensis s.r.o. gain support from the European Structural and Investment Funds, implemented through the Operational Program Prague - the growth pole of the Czech Republic and drawn through the 2nd call Prague voucher for innovation projects (reg. no. CZ.07.1.02 / 0.0 / 0.0 / 16_025 / 0000605). The support was aimed at the participation of Indep s.r.o. on the project "Innovative perfume from raw raw materials" in Prague in order to prepare marketing materials associated with the new product. The expected output is a new web presentation, visual appearance of the bottle and box, new testers, identity on social networks, campaign videos and photos, PR support and B2B event. The project Innovative perfume from raw raw materials is co-financed by the European Union, that the EU supports our heart olfactory project.